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Now, the email is plain text, and I was just going to enter the link as [..etc...] when I asked myself should I surround it in <>'s
I'm not sure if I'm remembering correctly, but back in my early days of the web, I'm sure I always surrounded URLS in <>'s. Did I imagine this? Do people still do it?
(I'm not overly worried, just want to make sure I've not gone mad!)
I've sent a few marketing emails recently and we simply wrote the URL. When received, the link (in many cases) automatically highlights in the plain text email has a hyperlink.