Better, Professional Headline Text

[soccrt]

How does a webmaster churn out headline text like this ABC news story here? I am trying to make my titles appear more professional, instead of just small bold arial letters.

[abcnews.go.com...]

[webdoctor]

Are you asking how to make your headings LOOK more like the way they do in that article?

Style your <h1>s with CSS?

[bunltd]

They're using sIFR (Scalable Inman Flash Replacement). Funny they don't make any alternative for those of us who run with Flash off in Firefox. (if I turn off javascript, then I see the usual styled Hn tag and content)

LisaB

[tedster]

ABC uses a replacement technique called SIFR (Scalable Inman Flash Replacement) to replace regular text with Flash text in Flash enabled browsers. The Flash file takes the headline text and generates the same text in a display font.

SIFR has been around for a few years now, and Mike Davidson, the developer, has put in a lot of work to make it search engine friendly, extremely compatible and highly usable. And it's open source!

[bunltd]

Tedster, sIFR is cool and I know it's widely used. But in this case since I don't run Flash in Firefox, I don't get any headline, since it's styled to be hidden. I do run Flash in IE and see it fine there. Shouldn't I see the regular css styled text if I don't have flash? That seems broken to me, a headline-less article.

LisaB

[tedster]

Yes, when sIFR is properly implemented you see either css styled text or Flash. I'm seeing regular text right now. So something is not working as intended in your case.

[bunltd]

Yeah, that's what I thought. It's bugging me. :)

LisaB