Forum Moderators: phranque
create a new email in Outlook, then click format
Mark - do you mean Outlook Express? To send an HTML mail in Oulook Express, use the "Insert Text from File" command.
Outlook Express isn't a particularly good program to use for sending to mailing lists (neither is Outlook, or Netscape), but that's another thread...
ok, I'll bite, what email program should i be using
Well, it's not so much that you should be using a particular program - although I do have my favorites. but you should be using a program that allows you to:
1) send individually (not BCC'd to "unknown recipients")
2) Allows you to send true multi-part mail so users with HTML turned off get a special text version of your mailer
3) Allows for test sending to one or more addresses and allows you to preview the way messages addressed to different people will be delivered.
4) Optionally, you may want a program that will track "opens" so you can see what percentage of your list (or even which individual subscribers) have opened your mail.
They each have their strengths. Group Mail is really clean and easy to use with good preview and test mail functions; Mach 5 can access database files directly and "filter" to only send to certain recipients, and also has great preview functions; RocketMail, as mentioned, has some outstanding tracking capabilities. All three handle multi-part e-mails.
I would download a few and start trying them out - see what works best for you.
I've checked out the info on the pages of both GM and M5 already, both seem rich in their qualities. Haven't looked at the other one yet, will do so in the morning.
Thanks for all your investment in 'learning me to knowing' how to best approach this subject, I appreciate your time and knowledge very much...!
Thanks again...you da man...!
"...Well, it's not so much that you should be using a particular program - although I do have my favorites. but you should be using a program that allows you to: ..."
I'm neither a Microsoft lover nor a Microsoft hater. Just thought I'd mention that you can do all that with Outlook, so if you already have MS Office Pro installed...
One thing to take into account is that you only have some control on how your emails are viewed in other people's software, due to how messages are decoded and users own preferences.
For example i would never see your HTML no matter what you do because i delete all HTML mail at the server. Other preferences mean people can specify that any HTML is only seen as an attachment, or read as a simple text file. If people use some free mail services any mails over a certain size get bounced or deleted. A few large images and those people wont see it either.
Some people here have said they have great success with HTML email over text email in certain industries, but like HTML in web pages, it is never delivered or formatted exactly as you like.
I dont know how many people are like me, but I've never seen an HTML email that was worth the download. In 99,9% of cases they are either advertising, unsolicited, or contain viruses. Thats who i now just delete them automatically.
PS I can highly recommend GroupMail.
Just thought I'd mention that you can do all that with Outlook
ShawnR - while I would agree that with some versions of Office you can merge to Outlook, it is not (for whatever my opinion is worth :)) a great or even good alternative for sending mail to lists.
I use Outlook everyday and actually like it - I just don't think it stacks up well compared to programs dedicated to mass mailing.
Just my opinion - obviously yours differs :)
"...is not (for whatever my opinion is worth ) a great or even good alternative..."Your opinion is worth a lot.
"... Just my opinion - obviously yours differs..."Not necesarily. Just pointing out it is an option which deserves consideration. Whether I would recommend Outlook over a dedicate mass-mailing package depends on how frequently you do such mail-outs, the volumes, whether you already have Outlook installed or not, whether your intended recipients are already in your Outlook contacts, how familiar you are with Outlook, and other factors. Sorry my previous post was so brief that it ddi not convey my meaning.
Shawn
It's great to receive all this feedback from those who have something to contribute.
Try to understand that our list is very focused. While all your observations and opinions are well regarded by this writer, we have decided to send both an html and text file to those on our 7.5 million list.
Obviously, the graphic html is more desireable, as it conveys our message much better. It is a replicate of an engraved invitation that one would normally receive through the US post office mail, so from that aspect, it would be considered an 'unique' in the realm of email [our opinion].
I have checked out GM and it seems to be the software of choice in this situation, so that is what we will use.
Thanks again for your valued opinions and suggestions! I actually received more help than I anticipated, which is excellent, thank you ALL...!