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What's considered respectable traffic?

         

Bluestreak

5:54 pm on Jun 7, 2002 (gmt 0)

10+ Year Member



I'd like to get a consensus on what people would consider to be a respectable amount of traffic to your site. I know we go by hits, page views, and visitors in terms of numbers, but I'm concerned with the number of visitors. I'm sure we'd all like to get zillions of visitors a day, but in realistic terms, what would be a respectable amount of visitors on a daily or monthly basis? I'd like to know, so when I reach that plateau I don't have to spend every waking moment promoting my website, and can actually have a social life. I hear the social life is pretty fun too :D

ritualcoffee

6:13 pm on Jun 7, 2002 (gmt 0)

10+ Year Member



I have no idea without knowing industry-specific - B2B B2C personal site, fan site....

rcjordan

6:14 pm on Jun 7, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Like everthing else, that depends on the site and what you're trying to convert. For one of my sites (general travel), I'm not happy unless it's pulling 4k uniques per day. On my small-town real estate site, 50 uniques/day is a great day.

fathom

6:23 pm on Jun 7, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



If your a commercial site then I would add "conversion to sales".

And if this isn't on par with the average conversion rate for any other media (about 2%) then something is wrong. A 1000 sessions per day should provide a minimum of 20 sales (site exposure and awareness are further influenced by price, site motivation, clarity, ease of navigation, usablity, security, trust, privacy, fillment and return policies, and your overall track record (including testimonials) will vary this considerably)

A direct anwser to your question is difficult however, I assume:

If "mp3 downloads" or "free software" is your web sites primary focus then 1 - 2 million unique sessions per month would probably be acceptable.

If "never change kitty litter" is your primary focus then 50 sessions per day would be acceptional.

tedster

6:34 pm on Jun 7, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I've got a client who is quite happy with 5 human visitors a week. We fine tuned their keyword targeting to a laser point -- and one conversion for them means a 6 figure contract. They get a few of those a year and that's about all they can handle.

This is a site that has no concern about going above their bandwidth allotment!

Bluestreak

9:23 pm on Jun 7, 2002 (gmt 0)

10+ Year Member



If I had to categorize my site, I guess it would be a forum community (similar to Webmaster World) here. I guess what I need to do is find popular sites that touch on the same themes I do and see how much traffic they generate to get an idea of what to shoot for.

Good thing I'm not a business, would have filed for bankruptcy by now if I was :D

brotherhood of LAN

9:43 pm on Jun 7, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



>bandwidth allotment!

allotment and six figure sum don't seem to match in my mind :)

I know I get a unique visitor per kilobyte of .htm files, which is OK i guess :) I guess traffic is relative to the directory listings a site would get.

If the sky was the limit - I would be proud to have 10000 uniques a day

fathom

10:37 pm on Jun 7, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Its now quite obvious that your not in the kitty litter business BOLAN

oilman

10:42 pm on Jun 7, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>>What's considered respectable traffic?

Enough that it pays for the lifestyle you want. For me I have to add up the traffic to several sites but I'm gettin there ;)