Eric Goldman, a Professor of Law at Santa Clara University, thinks the USOC approach is overly aggressive and ridiculous. He told us "I think that trying to tell companies that they can't use the hashtag #Rio2016 or #TeamUSA in their tweets, most of the time they're going far afield of what the law permits and when companies use the ambiguities of trademark law to try and squelch socially beneficial conversation, I call that bullying." U.S. Business Cannot Tweet With Trademarked Olympics Hashtags [bbc.co.uk]
thinks the USOC approach is overly aggressive and ridiculous.I remember when they went after the "Special Olympics" saying "Olympics" was a trademark. They lost as I recall. But seriously, where do you draw the line.
