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Twitter Introduces Language Targeting In Accounts and Tweets

     
9:43 am on May 8, 2014 (gmt 0)

WebmasterWorld Administrator engine is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month Best Post Of The Month



Apparently, there's now 20 languages.

Advertisers can now target Promoted Tweets and Promoted Accounts in languages that their audience understands, while users are eligible to see highly relevant ads in their language. Along with language-specific analytics, this targeting is available to all advertisers globally and through our Ads API.Twitter Introduces Language Targeting In Accounts and Tweets [blog.twitter.com]
We use a number of different signals to determine a userís language, including the language selected in a userís profile settings and the languages that correspond to a userís activity on Twitter. A user can be targetable by multiple languages if we infer that a user is multilingual.
12:40 pm on May 9, 2014 (gmt 0)

WebmasterWorld Senior Member henry0 is a WebmasterWorld Top Contributor of All Time 10+ Year Member



I have another idea to target users: Professional jargon.
6:09 pm on May 10, 2014 (gmt 0)



Is there any way to challenge the language they pick for you? Can you add multiple languages without having to get approval. This sounds pretty cool and it will be interesting to see how it works out.
 

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