Re-Purposing Videos for Social Media

How does re posting other people's videos on your page work?

[rdbseo]

I've noticed a number of top publications are re-purposing other people's videos on social media (mainly FB). Looks like they're downloading the videos put it in their own style and re-uploading it to their channel so all the shares, comments etc. are on their page rather than the original creator.

I was wondering if anyone has any experience in doing this? Are there any rules regarding copyright? I've noticed many publications are giving credit by saying thanks and tagging the original page?
<snipped example>

Many top publications are doing this and I thought I might try it out on our company page but I'm not sure where to start. How are people downloading the videos in the first place? I guess they're downloading them, putting them into after effects or something, adding what's needed and re-uploading?

Any help would be awesome!

Thanks

[edited by: not2easy at 6:55 pm (utc) on Apr 26, 2017]
[edit reason] ToS/Charter [/edit]

[Jaswinder]

Yes, it is against the copyright rule. It is not good practice to download someone else videos and add them after effects on the own social media page. Instead of doing this, you can share other videos on the social media page.

[ali630]

Social Media are rally more popular to make viral. In this process, we are helping some our audience who to make a viral video and make it viral. Stay with me I will post full details in my next post. Here you will get more and more relevant info to getting viral.

[tangor]

Bear in mind there's always the duplicate content problem, not to mention that copyright infringement can also apply.

HOWEVER, there is (under USA copyright and some other countries as well) a provision for fair use and scholarly reporting. Each case is individual and each Creator may or may not challenge such use.

If the re-purposed video is from a Creator with deep pockets and a trademark/intellectual property to protect, it can be very expensive for the webmaster to play this game.

Also consider that just because others are doing this and apparently suffering no ill affects does not mean the hammer will fall at some future time, and might be permanent as regards rank or even access.

There are other options one can take than using another's work, but that is a different discussion.

[ali630]

That's not really good when we post other content adding some more visual effect and also giving he real owner credit. Because the content and the creativity both are from different person and different channel . Always new content is much appreciated. And no one survives from the copyright claims if they use other content

[lucy24]

Contrary to widespread belief, when you swipe someone's entire content and use it for your own benefit, it is not sufficient to say where you got it, and/or to declaim “No copyright infringement intended”--no matter how often you’ve seen this phrase on YouTube videos posted by someone who clearly does not have the creator's permission. Fair Use is an entirely different thing.

If in doubt, ask.

[not2easy]

Adding some "visual effect" to someone's work is called "Derivative Works" and you need to check carefully that the copyright holder allows derivative works. The only way to know for sure is to ask. With the owner's permission, you are in the clear. Without the owner's permission you may find it is nothing but problems.

The simple rule as mentioned by lucy24 - If in doubt, ask.