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LG Electronics Inc., which was late to the smartphone game, said it plans to launch 10 more smartphones and sell five million devices by the end of the year in a scramble to compete with rivals.
The South Korean company also plans to launch a tablet computer globally by the fourth quarter under its Optimus line, said Chang Ma, vice president of marketing for LG's mobile-devices unit.
The first LG tablet, which will run on Google Inc.'s Android software, will set itself apart from Apple Inc.'s iPad by focusing on the ability to create content, rather than simply display it, Mr. Ma said in an interview.
Mr. Ma said that the iPad is a great device, but he doesn't do much work on it. "Our tablet will be better than the iPad."