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What are the factors for a good organic rank in bing?

         

Mark_A

8:08 am on Jun 14, 2017 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



My pages that rank well in google don't seem to rank on bing, and in fact I have never tried to construct a page or site to rank in bing so I have no idea what factors bing takes into account.

What factors are important to get decent ranking in bing?

keyplyr

8:29 am on Jun 14, 2017 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Bing gives more weight to the DOM (document object module) so Title, Description, H tags, etc are more literally used in searches... where Google likes more variation.

A bit of a balancing act to do well for many pages in both Bing and Google.

Backlinks from valued sources remain a high ranking factor.

Mark_A

3:02 pm on Jun 14, 2017 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Thanks @keyplyr, all food for thought,
I don't want to damage a page that ranks on google for the sake of less traffic, but I like the idea of broadening our sources of traffic.