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Does Bing use a special meta tag for the snippet

Content of the description meta tag not in Bing snippet

         

Adam5000

4:54 pm on Nov 15, 2014 (gmt 0)

10+ Year Member



Greetings all

Does Bing use a special meta tag for the snippet?

My site is listed in both Google and Bing, and the tag I'm using for the snippet is

<meta name="description" content="Snippet here">

It works for Google, but Bing uses content from the body of the page instead of content from the description meta tag for the snippet.

Do I need something different for Bing?

not2easy

6:03 pm on Nov 15, 2014 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



If you have a Bing Webmaster Tools account, you can see any issues they might have with your meta description. Off the top of my head, I forget their length limit, but I know it is shorted than Google's. My only old notes I found were that they had flagged one of my descriptions as "Too Long" at 160 characters.

lucy24

7:27 pm on Nov 15, 2014 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



The description isn't meant to be used as snippet text. The search engine's first choice is a bit of text from the actual body of the page, as seen by humans. Hence the term "snippet". I see the meta description text most often when all search terms occur in the page, but not close enough together to fit in a single quoted paragraph.