looks like MSN AdCenter has made some changes to Negative keywords.
inside the latest version of the AdCenter Desktop tool, new features greeting, says:
Choose more match types for negative keywords
We’ve made a few changes to how we support negative keywords, to give you more choices. adCenter now supports exact and phrase match negative keywords, with different bids for different match types.
have several questions...
let's go for the first one...
MSN / BingDude, care to comment on this part of the new feature release above?
"with different bids for different match types"
Are there bid levels attached to these new Negative keyword options? Or is this 'new features' bullet point just a typo?