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Getting overcharged per click

     
12:29 pm on Sep 30, 2010 (gmt 0)

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We've been getting overcharged per click for a couple of weeks now, max cpc set at .24 and getting charged .96 per click. contacted support 2 days ago, still being overcharged.

be sure to check your accounts.
3:06 pm on Sept 30, 2010 (gmt 0)

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Make sure your bids aren't also set at the keyword level. If you have a higher bid set at the keyword level it will override the ad group bid.
4:14 pm on Sept 30, 2010 (gmt 0)

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just checked to make sure, keyword level is set to the ad group bid, still being overcharged.

was having trouble changing the bid last week, kind of a pain in the butt, i kept updating the bid and then the next day they would be back to the old bid. it was 2 days of this before i realized that not only do you have to update the bids but you also have to scroll all the way to the bottom of the page and click "save", seems a bit redundant to me.
6:41 pm on Sept 30, 2010 (gmt 0)

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Couple weeks, wow. I have noticed on a few occassions that up to 3 days after I lowered by max CPC I continued to get charged click prices that were higher than my new max CPC but eventually they went down. There is no excuse for two weeks or even 3 days. I'm pretty sure Google changes are effective within 6 minutes.
 

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