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Pricing of MSN Clicks and CTR.



10:35 pm on Aug 21, 2009 (gmt 0)

10+ Year Member

I just got off the phone with a rep and they told me that pricing is not influenced by CTR. I find this hard to believe. Does anyone know if CTR lowers click costs as you gain a history of high CTR? I know google awards you a lower cost, or you move up with higher CTR.


11:10 am on Aug 24, 2009 (gmt 0)

5+ Year Member

adCenter also depends on the CTR. If CTR is high then the CPC also reduced. Most of the MSN reps are not clear in their statements.

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