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Is it posible to split test ads with adcenter



5:51 am on Feb 2, 2008 (gmt 0)

5+ Year Member

Is it possible to split test ads with adcenter just like with adwords? If so how? Just create the second ad and they will do it automatically?


4:36 pm on Feb 18, 2008 (gmt 0)

5+ Year Member

Hi thecleaner,
In every ad group you can create multiple ads. Within these ads, you'll see equal rotation until certain ones start to see better click-through. The system will then serve these ads based on their CTR (ads with a higher CTR will be served more often).

I hope this helps.



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