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Why MSN Adcenter is Failing (Attn: MS rep)

I up my bid by 50% and the ad goes dormant!

     
3:57 pm on Sep 5, 2007 (gmt 0)

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Somebody at MSN needs to take some responsibility and get their heads out of their butts.

I just upped the CPC bid over 50% on an adgroup which had been successfully running for over 6 months, and 1 hour later it's now invalid due to "Inaccessible website - Style guidelines - Technical requirements - Landing page content not relevant".

Which one is it, MSN? What's the problem? And why was it fine for 6 months?

Adcenter will never succeed until it gets rid of it's ridiculous editorial process.

1:34 pm on Sept 10, 2007 (gmt 0)

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just similar happened me
put bids up, traffic fell away
didn't get one of those corney emails tho (for that ad group)
just no traffic

msn adcenter is sooooooooo contrary

6:01 pm on Sept 17, 2007 (gmt 0)

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Their entire editorial system needs a serious overhaul. I'm so sick of overzealous editors constantly disapproving ads, and lack of an easy way to appeal.

The amount of time I spend with Adcenter is getting smaller and smaller. It's not worth the hassle.

11:49 pm on Sept 17, 2007 (gmt 0)

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We were spending $300/day a year ago, now we are down to $30/day.
2:27 am on Sept 22, 2007 (gmt 0)

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I logged in today and found that ALL ads were GONE for all of my campaigns! There's just a message there about "you have no ads". I checked and rechecked them all about a 1/2 dozen times because I couldn't believe it.

So I called up customer support and about 10 minutes into holding I figured I'd check my ads again just to make sure I wasn't totally crazy. Whaddya know, they were all back again. Hmmmm. Something's not right.

Then I went back and checked a new campaign I'd started and saw that the ads were disapproved because of junk like rehabguy says..."Inaccessible website - Style guidelines - Technical requirements - Landing page content not relevant"

Totally BS because I have other ads pointing to the exact same landing page with the same KWs (different geotargeting) and they're fine. They even had two more nutty disapproval reasons on a couple of ads--gambling and adult content. Uh no, not even close.

Then I made a new ad with a different headline and it was approved in about 5 minutes.

Come on MSN get it together. I know you guys have got enough money to fix this stuff.