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- Microsoft may use matching criteria other than keyword searches
to display your advertisements.
- Microsoft may display your advertisements on its network of
advertising channels operated by the Microsoft network of
participating websites and other distribution outlets.
- The payment and reporting terms in your adCenter agreement have
been clarified to describe your rights.
Your continued use of the Microsoft adCenter program will be deemed your consent to the new Microsoft adCenter Terms and Conditions.
First they auto-opt you in to content, and you have to go in and opt out - if you are aware. Then the choice is taken away.
I gave them a chance, and some of YAhoo's budget.
This is unacceptable.
I hope this helps.
I'm not quite sure if we're on the same page.
I wrote MSN support about the revisions to the T&C. Specifically I wanted to know more about the statement made: "Microsoft may use matching criteria other than keyword searches to display your advertisements."
This is what they told me. By the way: i didn't tell them I didn't want this feature on my account. I just wrote asking them to explain what the "other matching criteria" might be. Here is MSN reps email response:
sounds like to me broad match has changed...and MSN is going to show your site in keyword searches if THEY feel its related to your site.
Can you verify if this is true, adCenter411?
[edited by: werty at 7:24 am (utc) on May 3, 2007]
[edit reason] Removed Email Excerpt - Please See TOS #9 [/edit]
That's just backwards, not the way you do things. It's not something we should have to turn off, it's something we should have to opt in for in the first place.