Welcome to WebmasterWorld Guest from 34.229.194.198

Forum Moderators: werty

Message Too Old, No Replies

Ad Quality Algo Change

Including landing page relevency

     
8:14 am on Apr 18, 2007 (gmt 0)

Senior Member

joined:Mar 8, 2002
posts:2897
votes: 0


Mel Carson from Adcenter has signalled a change in the ad relevency testing [adcenterblog.spaces.live.com] on Adcenter ads. (Read "Quality Score")

He suggests that the changes are "not radical" but I suspect the effects might be. They include matching keywords to landing page content and checking the landing page for duplicate phrases (could be bad for comparison sites?)

I woudl assume this will improve traffic quality? (Yeh yeh... I know the BIG need is a change ion traffic QUANTITY but "chicken" and "egg" springs to mind.

8:21 pm on Apr 20, 2007 (gmt 0)

Full Member

10+ Year Member

joined:June 18, 2004
posts:327
votes: 0


does AdCenter provide any sample of what constitutes a 'good' landing page?

for one of my KWs, that seems to be disabled, the other 2 that are showing do NOT even have the KW in the landing page.

9:17 pm on Apr 26, 2007 (gmt 0)

Junior Member

10+ Year Member

joined:Apr 6, 2007
posts:101
votes: 0


This worries me, because MSN has totally blown it when it comes to being accurate on so-called "relevant landing page content." The rejections for relevancy have been totally arbritrary, where "widget" is rejected, but "widgets" is accepted...that kind of stuff. Anyone else have lots of headaches with keyword rejections from MSN?
5:00 pm on Apr 27, 2007 (gmt 0)

Full Member

10+ Year Member

joined:June 18, 2004
posts:327
votes: 0


I am surprized that this topic hasn't got much traction on this forum.
8:26 pm on Apr 27, 2007 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:Aug 16, 2002
posts:2744
votes: 0


I am surprized that this topic hasn't got much traction on this forum.

Probably because MSN traffic is so low that they are virtually irrelevant.

7:16 pm on May 8, 2007 (gmt 0)

Full Member

10+ Year Member

joined:Jan 15, 2004
posts:274
votes: 0


My MSN traffic is lower than ever, I suppose this is why. They are making a mistake, I now consider MSN to be irrelevant, that's how low the traffic is.
6:51 am on May 21, 2007 (gmt 0)

Full Member

10+ Year Member

joined:July 20, 2006
posts: 234
votes: 0


I haven't quite given up on them because their conversions in general I think are better. Their system is weak and probably ran by a bunch of folks that don't even speak good English but their weakness also makes them venerable.

Eventually I will penetrate them as soon as I figure out how :)

I look at it like this. As long as I can do well in google then msn and yahoo should be a cake walk. After all, they are all copying whatever google does and will continue to do so.

So figure out google and the others are gravy. Thats what Im working toward anyway.

 

Join The Conversation

Moderators and Top Contributors

Hot Threads This Week

Featured Threads

Free SEO Tools

Hire Expert Members