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MSN Adcenter Launches new Beta Tools

More Demographic data research tools

   
8:42 am on Nov 1, 2006 (gmt 0)



The Microsoft adcenter labs [adlab.microsoft.com] team is launching some new and updated demos:

* Search Funnel 1.5: This demo will be updated with over 4 million keywords added to the database.

* Keyword Forecast: This new demo will display a search term's impression count forecast and demographic predictions in any format: flash, picture or text.

I am on a pda, so can't see if they are up yet, but they should be there very soon.

9:46 am on Nov 1, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



As much as I like MSN Adcenter (not much any more too slow) they don't have the traffic to run a good campaign. You need to be so broad to get traffic but then you loose being totaly targeted and that is one of the reasons online marketing can be successful.

These tools should help however MSN need more traffic to be able to move forward.

1:50 pm on Nov 1, 2006 (gmt 0)

5+ Year Member



How about if they added some customer service just like Google?

I have a client waiting for me to set up his account through me and it's taken two weeks so far.....

2:07 pm on Nov 1, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I got a booklet in yesterday from them here is a quote from one of the pages:

"adCenter is the only PPC service that gives you extensive free customer support"

Is that not false advertising? Google give free support...

2:56 pm on Nov 1, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



In order to improve the traffic MSN Adcenter need to launch the ADcontent to offer services to publishers. Anyone knows when this is coming?
2:59 pm on Nov 1, 2006 (gmt 0)

10+ Year Member



My experience is that Adcenter's support is light years ahead of Google's.

I can pick up the phone 7 days a week and call them (adcenter) at 800-518-5689

Hours of operation: 6:00 A.M. to 6:00 P.M. PT

and get a real human almost always without any wait..

It doesn't matter if you're spending $10 ot $100,000, you'll get a rep every time.

Google does this better? Not in my experience.

3:04 pm on Nov 1, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Ok not to turn this into a whos better at help thread. I have my own account manager who sends me Emails every now and again from Google, personal lines to the rep and a different rep for different things (with an overal manager).

So to stay on topic, yeah nice tools.

5:09 pm on Nov 1, 2006 (gmt 0)

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



I filled out a form about three months ago and supposedly I was going to be assigned a rep to bring my clients all over to the MSN as quickly and painlessly as possible - never heard back. Figured that $50k/month wasn't enough of an incentive to get back to me.