look at the top 10 ranking sites for your target phrases, then record for each site
Domain Authority (SEOMoz score) ACRank (Majestic SEO score) Number of unique linking domains Total number of external inbound links No. of unique class C inbound links Age of site/domain
This is not an exhaustive list (you might also look at anchor text links, anchor text distribution, edu and gov links, outbound links, country of origin distribution of inbound links, etc) but these are some of the more important metrics.
now compare these with the same for your site to get an idea how difficult it will be.
thank you - great advice... It's good to get a 'feel' for the numbers even though there are so many variables to factor in...
Let's say the top 10 have between 500-3000 pages of 'reasonably well written content describing the keyword and each site had about 2-50 low quality to average links indexed on google. 2/3'rds of the pages had the keyword in the title using the allintitle keyword search. The sites on there aged between 5-10 years old...
Are we talking months or years to outrank them? Of course it also depends on how quickly one can get hold of unique content on the same topic..
Perhaps I should also add that the average number of words per page is 500.
In these situations everything seems to rest on the quality of the sources of input for content and how much one can churn out each day. Even if I churn out 2000 words per day - looking at it from my limited angle would suggest it takes at least 2 years to equal their level of content.
2 years = too long, or is that the norm these days to rank for a good keyword...?
CainIV... that is a valuable comment you have made, which as Planet13 has mentioned - can save someone 10 years.
I suppose if you build an attractive enough channel so that these deals or partnerships are more likely to fall on your lap that helps, rather than simply building something solely for the serps.
Although I think value has become an ambiguous term these days which gets thrown about in the sales, web, investing communities to name a few and needs a bit more thought and definition. I think it should be measureable and tangible particularly as others emulate to convince people they are inthe right place.