As I was going through my campaigns, I discovered that I don`t get too good ratings from content targeted ads. So, I was looking at the FAQs pages, to find how the system works, but I didn`t find anything except one blury story that there is such opportunity.
So, maybe you can tell me about your experiences: how are you doing with the content targeted ads? how can I better my results? can I review my content targeted ads?
Or maybe you can direct me to some good written info?
Thanks in advance,
Interested
From Google's website -
We go beyond simple keyword matching to understand the context and content of web pages. Based on an algorithm that includes such factors as keyword analysis, word frequency, font size, and the overall link structure of the web, we know what a page is about, and can precisely match Google ads to each page.
>>> how are you doing with the content targeted ads?
Very bad.
>>> how can I better my results?
By turning it off.
>>> can I review my content targeted ads?
Google gives seperate stats for the content ads. Just like the usual search ad stats, you have click received, impressions received, average CPC and position. You can find these stats for each adgroup you are running.