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Conversion Tracking 100%

Happened to you?

         

Matthewdwatson

5:18 pm on Jan 6, 2006 (gmt 0)

10+ Year Member



Conversion tracking is now at roughly 100% across the board. We've looking at the tracking code on our landing page and sale page and it appears correct. Somehow it is doubling or tripling up. Can the code only be put on one page? What if you have a call to action on multiple landing pages that you want to track.

robjones2

5:36 pm on Jan 6, 2006 (gmt 0)

10+ Year Member




how come you've conversion tracking code on your landing page?

surely, thats just a visit, not a conversion or enquiry?

StupidScript

5:59 pm on Jan 6, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



robjones2 makes a good point, Matthew.

The conversion tracking code should only be placed on those pages that identify a conversion, like a 'thank you' page that gets delivered when the visitor completes a form, or the shopping cart checkout confirmation page. Include it on any page that you think counts as the completion of a transaction.

If you erroneously place the code on the landing page, then every click from an ad will be counted as a conversion.