Pausing Adword Campaigns

[mahlon]

Hello,

Does anyone know how long you can pause an adword campaign for and is there any negative effect of doing this?

TIA

[chris_f]

mahlon,

I don't have you answer, however, can I suggest you check the Adwords FAQ. Google are usually very thorough in their FAQ's.

Chris.

[hanewich]

They only say this: "To completely disable your AdWords Select account, pause all of your Ad Groups. You can always reactivate an Ad Group at some point in the future if you wish. Alternatively, you can set the daily budget for your campaign to $0."

[hannamyluv]

I've have ads paused for up to 4 months. I haven't seen any negatives other than you lose your CTR ranking. The same has been with deleted ads. I have always been able to unpause or undelete them.