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Massive Number of Keywords Disabled

in preparation for new keyword system?

         

Chaka

5:27 pm on Aug 3, 2005 (gmt 0)

10+ Year Member



Long-time lurker. First time poster.

I'm an adwords advertiser with several years of experience and 10's of thousands of keywords in my account.

I logged into my adwords account this morning and was shocked to discover that roughly 33% of my keywords had been disabled between last night and this morning. I've never seen more than a handful disabled at once, so this was quite a shocker, especially with the magnitude of keywords I have in my account.

Anyone else seeing anything similar?

patient2all

8:15 pm on Aug 3, 2005 (gmt 0)

10+ Year Member



Me too.

I went from having perhaps a dozen disabled to about 6600 overnight. I deleted any without impressions, something I'd been too lazy to do manually. That took out all but about 30. It appeared most of these had gone 90 days without an impression and I do recall such periodic purges before.

patient2all

Chaka

8:44 pm on Aug 3, 2005 (gmt 0)

10+ Year Member



Thanks for the feedback, patient2all.

Looks like the vast majority had zero impressions for me as well...

-Chaka