I see it on my graphs, sometimes it is 17.65% other times just 5.88%.
What exactly does it mean?
Mark_A
3:03 pm on Mar 26, 2024 (gmt 0)
I am assuming this, and invalid clicks and click rates, are interactions Google thinks are incorrect in some way and therefore haven't been charged to our account. Would like to know a little more about what is invalid and what isn't?
not2easy
7:37 pm on Mar 26, 2024 (gmt 0)
Might be related to their new (3/12/24) CWV "Interaction to Next Paint" - details here: [webmasterworld.com...]
That replaced their old First Input Delay on March 12. They do offer tools to test and how to fix it.
Mark_A
9:26 am on Mar 28, 2024 (gmt 0)
Hi not2easy, thanks for that. Wonder if I am right to assume no charge for invalid clicks? I have some distrust at the moment with Ads as search terms never equal what I am being charged for.
