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Google AdWords: Message Reporting for Click-To-Message Ads Rolls Out

     
10:20 am on Mar 13, 2018 (gmt 0)

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WebmasterWorld Administrator engine is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

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Google is rolling out message reporting to help advertisers with the analysis of click-to-message ads. The company says it's initially for U.S., Canada, U.K., France, Brazil and Australia and will start to appear in the next few weeks.

Message reporting includes stats such as Chat Rate, Chat Start Time, and the total number of Messages exchanged.

[adwords.googleblog.com...]

Example of a Click to Message ad.
https://2.bp.blogspot.com/-eDY-v3lSIm4/WqSOx_eeaZI/AAAAAAAAAC0/zobdlJHt9IMCEaxW90J6WYtLnNXIhaxTQCLcBGAs/s1600/Untitled%2Bdesign%2B%25286%2529.jpg
10:35 am on Mar 13, 2018 (gmt 0)

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WebmasterWorld Administrator keyplyr is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

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This should attract new interest in messaging ads and benefit Adsense publishers as well.
 

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