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Drop in Quality Score

Quality Score Dropping in AdWords

   
10:41 am on Sep 20, 2013 (gmt 0)



Hey,

Anyone else seeing drops in Quality Score today? Top terms are going from 10 to 8 but CPC's seem to be remaining the same.

BH
11:35 am on Sep 20, 2013 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



yup. qs dropping here... not liking the looks of this.
1:31 pm on Sep 20, 2013 (gmt 0)

10+ Year Member



Seeing it across several campaigns -

Landing page relevance has gone "below average" on most keywords.

I think it's some sort of glitch - CPC's all the same as yesterday.
1:42 pm on Sep 20, 2013 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



so is this the same as was reported in early august just hitting accounts now?

[marketingland.com...]
2:45 pm on Sep 20, 2013 (gmt 0)

WebmasterWorld Administrator engine is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



You mean this

Google AdWords Quality Score Reporting To Change [webmasterworld.com]
2:59 pm on Sep 20, 2013 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Ah, yes. Right. Missed that.

So any speculation that these changes are this - or something different?
3:15 pm on Sep 20, 2013 (gmt 0)

WebmasterWorld Administrator engine is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



That announcement indicated it would be rolling out over the next few days, but we're now a couple of months into that, so it's rather strange, imho.
7:08 pm on Sep 20, 2013 (gmt 0)

5+ Year Member



It's a little baffling that keywords with 15-20% clickthrough rates going to pages with a low bounce rate (good user experience, relevant pages) suddenly drop in QS from 7/10 down to 5/6 and not display at all.

But Google seems to be doing a lot of baffling things lately.
10:09 am on Sep 21, 2013 (gmt 0)

10+ Year Member



Glitch seems to be repaired: Quality Scores are back to normal over here...
1:13 pm on Sep 21, 2013 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



yay - here too.

Just another what the **** moment brought to you by the BIG G.
 

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