Google's Internal Campaign Builder Tool

[jebernier]

My Google rep. is building a new AdWords Campaign for me and I noticed in my Analytics a referrer URL that looks like Google's own internal Campaign Builder tool.

Just curious if anyone knows how their tool works?

[Andrew_Lolk]

Hi Jebernier,

I only know the builder from Europe, but I assume it's the same thing.

What I've been told by my reps is that it's like an extended version of the Google Adwords Keyword Tool. We're seeing some of the functions already like ad group suggestions etc.

[jebernier]

Thanks Andrew