Sudden Increase in CPC and Drop in Traffic

sudden cpc increase traffic drop

[DrifterFB]

On or around the 14th of October we saw a sudden increase in CPC by about 20% and a decrease in traffic by about 30-40%.

This was search and content.

Anyone else seeing this?

[Paul_AMS]

Have you seen any differences in your average ad positions?

[garyv]

Same here.