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How to get $3 CPC keyword to less than $1 CPC?

lowering cpc

         

alphaomegabeta84

2:03 pm on Oct 19, 2010 (gmt 0)

10+ Year Member



Is it possible to get ad in 7-9 position (in google search) for a keyword that has $3 CPC for $1 Max. CPC? QS is 10, landing page offer is best vs other advertisers, ad copy is brief and targeted, keyword is targeted, single country campaign, day-time ad schedule.

All i want is to lower the CPC so that i can instead of just break even but make some profit.

idolw

2:54 pm on Oct 19, 2010 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



You could try to work with targeting and target just cities / states instead of the entire country.

buckworks

3:39 pm on Oct 19, 2010 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



How are your ad groups set up?

Are you using broad match, phrase or exact match, or a mixture?

alphaomegabeta84

3:22 am on Oct 20, 2010 (gmt 0)

10+ Year Member



buckworks:

its exact match campaign with 1 keyword.