How to get a Google Account Manager?

Pay lots per months to Google...

[narnar2000]

Hi all,

My company spends in the region of $7K-$12K per month on Adwords. This will soon rise to $10K-$18K per month. I thought I read somewhere that Google will assign a manager to accounts that spend around $10K per month?

Does anyone know if this is true, and what are the precise criteria for having a manager assigned to an account? And how could I arrange for this to happen, assuming I meet the criteria?

I know if we had a customer who spent $115K+ per year, we'd treat him/her like royalty - instead we got a clock-radio from Google for Christmas! ;)

Any thoughts would be much appreciated.

Thanks,

Paul.

[Shak]

where are you based?

Shak

[poster_boy]

I spend $1MM+ per year and I didn't even get a clock-radio. :)

[Jon12345]

Can I ask what the benefit of an account manger is?

[narnar2000]

Hi again,

thanks for the very quick replies.

Shak: I'm based in Dublin, Ireland.

poster_boy: You spend over a million per year?

Jon: The benefit is that the manager would make sure the ads are running ok, CTRs are good, spend is where it should be etc.

Thanks,

Paul.

[Receptional]

The benefit is that the manager would make sure the ads are running ok, CTRs are good, spend is where it should be etc.

No they won't. They send stock replies and generally change jobs before you get to talk to them.

But I'm just bitter. I think Google are just short staffed.

[poster_boy]

The benefit is that the manager would make sure the ads are running ok, CTRs are good, spend is where it should be etc.

They certainly will not proactively offer any of these services. In my experience, they will NOT offer any assistance on creatives, strategy, or any sort of monitoring that your campaign is running well or even running at all - whatsoever.

The only benefit, IMHO, is if you manage substantial campaigns - you may make changes (through your rep) to keywords, creative, bids, etc. en masse via a bulk sheet (Form spreadsheet) as oppposed to through their less-than-robust interface.

[Shak]

u get to go to some great parties :)

Shak

[narnar2000]

But what are the criteria?

[MrSniffles]

Yeah I spend ~125k/yr on Google and no rep assigned. Google tends to not answer your questions either, except with stock responses like "we don't answer questions on pagerank" etc. Obfuscation is good for business. They did send me a nice clock/radio. My boss took it though. :'(

[chrisk999]

I'm not an expert in this, but I can say that an account rep was assigned to my account when the spend went over about £10k per month (based in the UK).

[eWhisper]

Have you ever called Google and asked them if you have a rep assigned to your account?

I find that many people actually have reps, but don't know it because they've never asked.

Google doesn't put the burden on their reps to contact you (unless you're a truly premium advertiser), but vice versa.

[Shak]

I find that many people actually have reps, but don't know it because they've never asked.

CORRECT ...

to be honest, Google wants as few account managers as possible from a commercial viewpoint.

but as eW has mentioned, call em up and quote your account #, you may be surprised

Shak

[farside847]

My rep got me net terms, thats about it... But it is kinda nice to have one person to email questions too.