Hi,
Am I right in thinking that throwing a lot of money at a campaign at the start is the best thing to do in order to optimise the keywords and ads quicker? For example, instead of spending a fixed £100 a day initially, I initially spent £500 a day and gradually reduced that to £100 as the campaign gains quality.
I suppose the question is, are time and money interchangable when it comes to honing a campaign?
Sorry if this is an obvious "yes" but I'm a relative adwords noob.