ROI comparison on Findwhat, Overture, Enhance, Askj etc

[signup1]

I am not sure if it is just for me. $0.05 looks like a lot of money to my business. Only SEO makes sense comparing to Adwords. Overture is out of the window. 0.1 per click and 20 per month are too much.

Anyone here also with Findwhat, Enhance, Askj etc?

Findwhat and Enhance have minimal bids at 0.01. Looks good to me, but I am not sure if anyone will ever use those Ads only search engines.

Could anyone compare how much traffics you got from Adwords vs ther others and ROI as well?

Thanks

[MrSniffles]

I spend $400 a day on Adwords and get a 10:1 ROI
Overture gives me less, about 7:1

Kanoodle/Enhance/Findwhat gave me 0 ROI so I cancelled them after a week. See the thread on second and third tier engines for more info - to sum up, they are a total was of time and money. They will try to tell you that since they are 2nd and 3rd tier then the ROI should be less than Google, which I think is a really lame argument for why should spend money on them.

[Shak]

ASK has always been good if you can get a direct deal with em. but most of their stuff is adwords these days as it saves on the sales staff ...

Shak

[RedWolf]

Well, a lot depends on how many customers (not just clicks) you can get from the different PPCs. I have found that Adwords is "expensive" in that it costs me the most at $250 to $350 a month, but it is very much worth it.

Overture costs me only $50 to $60 a month now that I have expanded it, but that means nothing because as near as I can tell, it is wasted money. I haven't had a conversion from Overture in the last three months and only a couple all year. I only tried to beef up Overture because my main site is banned in Yahoo for some reason, but with no conversions I will probably drop most of it. I don't have the $20/month minimum because I'm grandfathered.

I played with FindWhat a couple years ago and was not impressed with the results. I haven't done anything with any of the other PPC's because I figure they have the same problems Findwhat does which is limited partnerships with real sites.