Drop in AdWords impressions

adword impression drop

[conway]

Our adword impressions just dropped to almost zero in one day. No changes to the account, no kw inactive (no random minimum bid increases)

Account has been running for two months. 1-2% CTR 10% Conversion rate. Numbers all seem solid.

I did notice a notice from Google saying "Campaign Budget Alert: you are missing 82% of eligible clicks... raise your budget"

Has this happened to anyone else? Any ideas?

Thanks.

[Green_Grass]

As it is a new account ( 2 months?) , it is most probably on a review. It may take up to a week to get activated again. You may escalate to adWords team , but don't hold your breath.

[conway]

oh okay. thanks a lot! the arbitrary google gods at work...

[particleman]

Conway, same thing happened to us on Wed. We are awaiting their response. CSR I talked to did not know what was going on, our issue was escalated to an adwords tech. Not sure what to make of this, hopefully it gets resolved very quickly!

[jeyshill]

%10 conversion is great.

[conway]

hey particleman. did you get yours resolved? hope so... ours went back up the next day but then yesterday went back down. it's been very bumpy.

jeyshill, yeah conversion has been really solid so far but doesn't appear to impact google rates as much as ctr :)

[particleman]

Nope, we're still waiting. Support assures us they are working on it. That is all they have told us :( Did they ever tell you why it was down?

[wooten]

Hi, I believe my sales vs my clicks are out of whack. What can I do - should I try Doogle on Duty?

[particleman]

Our account was "under review". 10 days down time, little to no information other than those two words was all we got out of google for the reasons why. VERY frustrating. Adwords people were nice, but not helpful.