New round of quality score algo changes

[dertyfern]

Yesterday my adwords account that had mostly "Great" QS keywords got hit and today my account is showing quite a few inactive kewyords. Any one else experiencing anything similar in their accounts?

We've made no changed to either account or landing pages so I have to assume that the change is on Google's end and not ours.

[fischermx]

I monitor the overall changes of near 15,000 keywords, and believe me, their min CPC change even twice a day without me changing nothing in Adwords, nor my site.
There are external factors, but I don't know which are there.

[chinara]

I monitor the overall changes of near 15,000 keywords, and believe me, their min CPC change even twice a day without me changing nothing in Adwords, nor my site.

the above fact is what i hate the most about adwords.

I think my life would be even more complete if gas prices were also changing from $3 to $5 to $10 dollars a gallon a few times a day.

[Green_Grass]

QS algo is unstable, not possible to predict.

It is very difficult to do biz. but there is no choice, so I lump it.

[dertyfern]

What's puzzling is that keywords that convert well according to analytics--and--keywords that are well ranked organically are inactive and "poor" according to QS. Something doesn't make sense when I rank/convert better through Google organic than through CPC--actually, laughable, you'd think that I'd have to pay for the business.