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Why Can't We Exclude "Domain ads" and "Error page ads"?

How to exclude domain ads error page ads



10:37 pm on Oct 24, 2007 (gmt 0)

5+ Year Member

Has anyone figured out how to exclude "Domain ads" and "Error page ads" from Content Network campaigns?

I tried asking Adwords helped but got a non-answer.

I'm shocked that Google even offers these given they are entirely irrelevant and don't convert. This is exactly the type of thing they punish the advertisers for doing placing ads in irrelevant places.

I've lost several thousand dollars on these two placements alone since reporting was available on June 1.

Would negative keywords help at all?

Thanks to anyone who has any advice!


10:34 am on Oct 25, 2007 (gmt 0)

10+ Year Member

Agree, there should be a way to exclude.

Disagree that they don't convert. They just don't convert for you!


1:05 pm on Oct 25, 2007 (gmt 0)

5+ Year Member

Here's the thread last time the issue came up:

There's a note from AWA2 there saying that you can contact support for help.


2:02 pm on Oct 25, 2007 (gmt 0)

5+ Year Member

Thank you both for the response!
I'm going to try contacting my rep.


3:38 am on Oct 26, 2007 (gmt 0)

10+ Year Member

I was searching for the same answer last night and found that thread.
My conversion rate for domain ads and error pages is ZERO.

Time for adwords to let us block that garbage traffic.


9:23 am on Oct 26, 2007 (gmt 0)

10+ Year Member

I would assume the reason you can't block them is probably because it is very lucrative for Google.


2:31 pm on Oct 26, 2007 (gmt 0)

10+ Year Member

It would be great to be able to block these on a campaign basis. For some campaigns, these pages convert at a decent rate. For others, they are dogs.


2:54 pm on Oct 26, 2007 (gmt 0)

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

My understanding was that the ability to block them is "in the works" No ETA was given, though.


8:19 pm on Oct 26, 2007 (gmt 0)

5+ Year Member

Are you tracking conversions on these? I've found them to convert at a much higher rate than anything else in the content network.


10:04 pm on Oct 26, 2007 (gmt 0)

5+ Year Member

I know we've been through this before, but can someone just quickly remind me: are the domain ads and error page ads part of content network or search network?


10:16 pm on Oct 26, 2007 (gmt 0)

10+ Year Member



10:42 pm on Oct 26, 2007 (gmt 0)

5+ Year Member

Yes, I've been tracking them and they are a 100% loss for me.

I understand they work well for some people. But if they don't we should have the option to block them.

Has anyone tried excluding domainsponsor.com? If so, has this helped with the problem at all?


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