Ads on top of search results instead of the side

[richiwatts]

Hi,

I have been using adwords for a little while now and like the result. However, I would also like to try out the ads that come up on top all the search results. Is that the same as adwords but with a higher click rate or where can I find information about it.

Thanks,
CP

[eWhisper]

Here's a couple threads about the premium position:

First thread on the subject:
[webmasterworld.com...]

Message 24 in this one has some AWA info:
[webmasterworld.com...]