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Quality Score Hates Clickbank?

or any landing pages that sells something?



7:54 pm on Feb 22, 2007 (gmt 0)

10+ Year Member

Just got the new Quality Score column and this is what I see in one of my Ad Group.

Red Widget $0.43 Qs (Poor)
"Red Widget" $0.43 Qs (Poor)
[Red Widget] $0.43 Qs (Poor)

Now the thing is that my keywords is in my Adwords Ad's title, description lines, URL and lots of them are on the landing page of my Clickbank's affiliate program (Title Bar, body, bottom of the page, lots of Red Widgets images on the page, etc...).

Since my CTR is very high (13%+), the logic is that it's not an ad problem but a landing page problem...right?

So if the landing page of my sponsor page is loaded with my keyword, the only logic I see is that Google QS hates Clickbank or hates landing pages that sells something.

What's your take on that?

After all, I cannot lower my keywords below $0.43 CPC otherwise they are deactivated and that there is around 7 ads on Google serps for this keyword so no competition to boost the price to $2 a click either.

Any other people here with super high CTR, lots of keywords in heir landing page but also have a QS POOR status to a page point to Clickbank's sponsor?


3:41 pm on Feb 23, 2007 (gmt 0)

5+ Year Member

I have lots of keywords that go directly to a product page where the item is sold (not Clickbank stuff, though) that still have a "Great - Min bid: $0.01" quality score.

I don't see any reason why the Quality Score would be automatically biased against such pages.


5:55 pm on Feb 23, 2007 (gmt 0)

10+ Year Member

I think they probably hate clickbank since their are a ton of "get rich quick" type programs hawking ppc to clickbank specifically.


11:49 pm on Mar 14, 2007 (gmt 0)

5+ Year Member

I heard from a reliable source that google seems to be punishing sites that contain affiliate links in them. Such as Clickbank, paydotcom, etc....

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