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How does Adwords "Track You"

   
2:44 pm on Feb 20, 2007 (gmt 0)

5+ Year Member



I'm trying to help my friend who lives accross the street get started with Adwords....

Problem is....he created his account.....created a few ads and now it has been 5 days and no impressions at all.

He called support and they said they were going to have their "Tech Team" look at it.

Now from what I've read here on the hoard.....this account is acting like a "banned" account. He has never done adwords before nor anyone in his home.

So now my question. In looking into things further he access the Internet on his comunity high speed cable that about 100 other people share. It looks like they all share the same external IP address.

So do you think it is possible that someone in his neighborhood got kicked out of adwords and Google is tracking that IP address? Do you think this could be the reason if it is indeed banned?

What do you suggest he do?

heyday

7:51 pm on Feb 20, 2007 (gmt 0)

10+ Year Member



I'm not familiar with someone getting banned from AdWords because of the issue you describe. Spammers use adwords. You might be referring to Adsense where he would put ads on his site to make money. That's a much more tough environment.

I think you are trying to help him advertise his business on AdWords so his ad is placed on Google and possibly other sites, correct?

He probably has a really low quality score at this point.

These are things you want to look into:

  • Make sure his max cost per click is high enough.
  • Make sure his daily budget is high enough.
  • Use the key phrase you are bidding on in the title and description when possible.

Google will tell you what they recommend the cost per click should be and what the daily budget should be. See if you are close to those numbers. If it's too much money consider targeted phrases that aren't as competitive.

9:19 pm on Feb 20, 2007 (gmt 0)

WebmasterWorld Senior Member shak is a WebmasterWorld Top Contributor of All Time 10+ Year Member



some thoughts, and AWA will robably be along telling me I am wrong (that's once he's finished his daily yoghurt ;)

a, Is he in a restricted industry, where all ads have to be manually approved.

b, is the Credit Card registered in a different country, or similar, as in are you asking for invoicing in 1 country and logging in from another (yes boys, security filter is tripped on this 1 at times)

c, what's the TOOL within adwords showing as reason for ADS showing/not showing.

I am sure there are a few obvious 1's like, is the campaign unpaused, or targeting a differnt country etc etc, or it may just be a tech issue

Shak

1:09 pm on Feb 21, 2007 (gmt 0)

5+ Year Member



I am going to have to say that Shak is completely ... right. There are a number of reasons why a campaign wouldn't go live immediately, but he's got them pretty covered. If you've already contacted support, then you are on the right track. They will get it sorted out.

AWA2

5:02 pm on Feb 21, 2007 (gmt 0)

5+ Year Member



So an update. He called support and within 24 hours started getting impressions. They said he account was under review. That was the delay.....

So I wonder why it was under review? Brand new account. Brand new person never has done adwords.

heyday

6:02 pm on Feb 21, 2007 (gmt 0)

WebmasterWorld Senior Member shak is a WebmasterWorld Top Contributor of All Time 10+ Year Member



very possible that when setting up the account, he edited an ad after creating it, that used to flag a human review straight away.

at least he is up and running

always allow a few days for a new account in my opinion, and never set it live on a friday as its a painful weekend, unless you trying to go below the G radar in a closed industry