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Split Landing Page testing.

What's the best way to test 2 landing pages?

         

Hubie

7:30 pm on Dec 13, 2006 (gmt 0)

10+ Year Member



I want to test 2 landing pages on one adgroup.

Do I create two ads with a different URL for each landing page?
OR do my keyword assigned URL take precedence (in this case, limiting me to 1 landing page per keyword).

What takes precedence, the creative ad URL or the keyword URL?

Or maybe I should just ask….what’s the best way to split test 2 landing pages?

Hubie

barrymossel

11:14 am on Dec 14, 2006 (gmt 0)

10+ Year Member



Keyword URL...

I would make two similar Ads with different URL's. Let them show equally throughout the day. But if every keyword had a different landingpage, that will be harder (you can delete those, if it doesn't matter).
Otherwise, you might want to make a new adgroup with one of your best performing keywords, and only do the test on that one...

RhinoFish

2:11 pm on Dec 14, 2006 (gmt 0)