Click-to-call Ads

Joke or what?

[wanna_learn]

Hi

I just stumbled upon testing of Click-To-Call icon on one of the Ads displayed in PPC

Just to test the service I feeded my nember and "bang" I was connected to Vendor over VOIP

I thought of playing a prank with my friend and entered his number... guess what? He got an unsolicited call from Vendor!

Moral of the story - There has to be some sort of verification before Vendor Calls the number feeded on Google SERP
May be a text message sent asking for verification (though these text message can be fun too) or may be some sort of permanent registration.

[LifeinAsia]

Thanks for helping to perpetuate online advertising fraud. Now why don't you contact that merchant and offer to refund his advertising money that you wasted for your little test?

[exmoorbeast]

So you have never done market research before? And you have never clicked a paid link with the intention of looking at that competitor's web site? I don't believe you for one second!

[ccam96]

Why would you click on the link when you can just type in the address into your browser? Would you want someone blowing through your advertising dollars just for kicks? I wouldn't do that to a competitor and never will.

[LifeinAsia]

So you have never done market research before?

I have, and it didn't involve wasting people's advertising money.

And you have never clicked a paid link with the intention of looking at that competitor's web site? I don't believe you for one second!

Why would I? I wouldn't want them doing that to me, so why would I do it to them?

Also, the price for clicking on someone's ad is usually far below the price for a pay-per-call ad.

[jtara]

Well, they didn't say that it was a competitor. Just a click-to-call ad.

No different than a curious member of the public.

Bored kids will have a field-day with this...

[gregbo]

Bored kids will have a field-day with this...

Indeed. IMO it is a shame that these "improved" advertising models are so easy to subvert.

[wanna_learn]

I think you guys have taken the discussion to wrong direction
I just meant to say "such a stupid" mistake cant be expected from Google that anybody can feed in anybody's number on Click-to-Call to haress

[Fryman]

"play a prank"... gee, are you 10 years old?