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Are you currently as happy with Adwords as you were 2 months ago?

     
1:42 pm on Jul 20, 2006 (gmt 0)

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I thought I'd bring back my thread from May - unfortunately it is locked for new posts. You can read your comments from just 2 months ago - still feel the same way?

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1:15 am on July 21, 2006 (gmt 0)

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I was happy then and I'm even happier now. Costs down, conversions up now that so many low quality adverts aren't in the game.
5:52 am on July 21, 2006 (gmt 0)

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No.

The uncertainty surrounding the AdWords quality index makes me question whether it's worth investing time working on my campaigns (or recommending them to clients).

I hope the reps read this thread.

5:41 pm on July 21, 2006 (gmt 0)

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Very happy then, very happy now. I fight on the phone with Yahpoo! daily and hardly ever have a problem with Google.
6:06 am on July 24, 2006 (gmt 0)

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No.
12:44 pm on July 24, 2006 (gmt 0)

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No. Paying more money for fewer clicks ....
1:47 pm on July 24, 2006 (gmt 0)

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So far it's

23 not as happy
7 as happy

4:48 pm on July 24, 2006 (gmt 0)

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No. Our AW results have been on a down trend since mid-2004, while AW charges have ramped steadily upwards.

Shut off all campaigns last week.

5:24 pm on July 24, 2006 (gmt 0)

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2 months ago...Happy

Now...So-so

One of my campaigs got decimated...the other one untouched...both are seeing better conversion rates..go figure.

[edited by: skibum at 7:40 pm (utc) on July 24, 2006]
[edit reason]
[1][edit reason] lets not make this personal [/edit]
[/edit][/1]

1:23 am on July 25, 2006 (gmt 0)

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NO! They have ruined my business with no warning.
1:30 am on July 25, 2006 (gmt 0)

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No, yikes!
1:40 am on July 25, 2006 (gmt 0)

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I was fat and happy two months ago.

Now I'm just fat.

1:50 am on July 25, 2006 (gmt 0)

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The "Open Letter" thread is up to 401 posts, and it's filled largely with people who are upset that Google is denying them their moral right to advertise. There's even speculation that the change will hurt Google's stock price when investors learn that big spending advertisers have been curtailed.

A year ago I was telling people outside the industry that I had doubts about Google's stock price and that investors apparently didn't know how unhappy the paying customers (advertisers) were with Google.

Now, however, Google seems to have really cleaned up its act, at least from my perspective. I'm not mad at them all the time anymore. Of course, my perspecitive is my own, and I don't know what the advertising community as a whole is thinking. (Webmasterworld threads are not a good representative of overall advertising sentiment, either.) Not that I would risk buying Google stock (PE ratio is too high for my taste), but at least they don't seem like a bad company anymore.

9:28 am on July 25, 2006 (gmt 0)

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No/No. Google ex machina.

Syzygy

1:39 pm on July 25, 2006 (gmt 0)

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I guess my answer would be no. The better question, regardless of how you answer the thread question, is - are you paying a lot more for actual conversions (however you define conversions) now, than you were 4 months ago. That question would include people who are still satisfied, but are spending considerably more for the same result.
2:24 pm on July 25, 2006 (gmt 0)

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4 months ago - no.

12 months ago - yes.

3:18 pm on July 25, 2006 (gmt 0)

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I'm still pleased. I'll spend 7 figures this year and get a solid ROI as ever.

In fact, I'm quite pleased that Day Parting has finally rolled out.

This 46 message thread spans 2 pages: 46
 

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