[services.google.com...]
[edited by: Shak at 6:05 am (utc) on June 14, 2004]
[edit reason] thats for the magazine reading public ;) [/edit]
Someone just comes along and bids randomly without really caring about what they're doing because hey, it was all free money anyways.
This was a problem on ebay because they gave away so much free money for their banner ads, nobody ever bought real ads because it was always to expensive to bid on.