Incorect ads appearing

[Aceicol]

Hi

I have two separate campaigns.

One campaign advertising "Adult widgets" and one advertising "Kids widgets". The word widgets is in the adult campaign yet whenever I search for "Kids Widgets" on google the "Adult Widgets" advert appears.

I then go into my adwords account and it says that kids widgets has not been searched.

Any help gratefully recieved.

Thanks
Ace

[your_store]

You need to add negatives to your Adgroups as followed:

Adult Adgroup add -kid -kids

Kid Adgroup add -adult -adults

[Shak]

both of those may also be in the filter list for hand review ...

shak

[Aceicol]

Could it be in the filter list because the word is Kids and to chack against anything illegal?

The item I am selling is bikes but it would make sense to monitor it before it went live I suppose.

[AdWordsAdvisor]

Could it be in the filter list because the word is Kids and to chack against anything illegal?

This is almost certainly what's going on. Good call Shak. ;)

AWA