Campaign IMP.

[Kalin35]

When i look at my campaign screen, where it tells you how many clicks and impr you have. I always have A LOT more imprs and a couple more clicks here at the campaign screen then if i look through my keywords or ad groups stats.
An xEample is, one of my campiagns has 3 clicks 600 imp. if i click on that campaign it says i have no click or imprs for all of my ad groups. And if i click on my ad groups i have no click or imprs for any of my keywords. This dosent make sense to me.

[Robsp]

There is a delay in stats at the campaign and adgroup level. This is not good but a fact of adwords. Delays can be up to 24 hours on a "bad" day but is usually a couple of hours.

[AdWordsAdvisor]

Welcome to WebmasterWorld, Kalin35!

Robsp is correct. To be even more specific, the stats on the Campaign Summary page run roughly three hours behind 'real time'. Then, the individual campaign and Ad Group pages are updated after the summary page, so they run farther behind.

This is an expected fact-of-life with AdWords, but engineering is working to close the gap.

By the way, if you look at your stats for the date range of 'yeseterday' (or farther back), then you'll see that they match.

AWA

[Robsp]

AWA,

Good to hear that engineering is try to close the reporting gap. Any more specifics you care to share at this point (it is a major issue for us)?

[AdWordsAdvisor]

AWA...Any more specifics you care to share at this point (it is a major issue for us)?

Not really anything to add Robsp, sorry. Essentially, it is understood that this delay between stats pages is not at all ideal, and we're working to improve it.

I'm sorry that it makes things difficult to manage, and can certainly appreciate why this is so.

I'll continue to pass this feedback along, too, of course.

AWA