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Adwords & Multiple Campaigns

Google favoring certain Campaigns?

         

Ceer123

5:28 pm on May 17, 2004 (gmt 0)

10+ Year Member



Hi all. I am new to this forum, so far I have found a lot of helpful info. I currently am running 5 campaigns but only one of them is getting a lot of impressions. Maybe its just my other campaigns are just that bad but I hope not. I had an old campaign paused that used to get a lot of clicks but not enough sales (that is why I paused it). I then created a new campaign that is getting the same amount of clicks and more sales ($$$). When I resumed the first campaign now it gets less then 1,000 impressions per day when it used to get over 4,000. So my question is does one campaign get more traffic than another? Here are the impressions of my campaigns yesterday:
1. 5,057
2. 1,044
3. 203
4. 193
5. 235
Has anyone else seen this? Thanks!

UpDown

7:11 pm on May 17, 2004 (gmt 0)

10+ Year Member



I am not sure I understand properly, but ...

The difference in impressions will mainly be due to the different number of searches done on Google. It might also affected by your bid if some ads are on the first results page and some later.

AdWordsAdvisor

7:27 pm on May 17, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Also, if you're using the same keywords in different campaigns, only one ad will show.

The system will show the ad from the campaign in which the keyword has the highest Max CPC, and thus prevent it from showing the ads from other campaigns where the Max CPC is lower.

This could also explain what you're seeing.

BTW, welcome to WebmasterWorld Ceer123!

AWA

Ceer123

7:48 pm on May 17, 2004 (gmt 0)

10+ Year Member



Ok, I guess it could just be my bad luck with the other campaigns. Also another thing I noticed: I had an keyword that was getting a very low CTR but a lot of impressions. I deleted the keyword and made a new adgroup with only that keyword and an ad that was better for that word. It has been 3 days and I think it has gotten 100 impressions. So in the old adgroup it was getting 5,000 per day but in the new one (same campaign) it gets next to nothing. Any reason? Thanks for the quick replies!