Has anyone ever looked at your click patterns to see if you have certains days or night s of the week that you have more sales? Or less sales? I have noticed that on Fridays I have less sales. My CTR is right up there like any other day but less purchases are being made. Anyone else have any stats or thoughts?
shelbeesmom
5:25 pm on Apr 24, 2004 (gmt 0)
I think it depends upon the product. For instance, I would bet that Business to Business ads would go great during the day here is the US.....but music downloads, games and other miscellaneous items would go hot at night and during the summer. But then again, if you are running world-wide....(?)In other words, there is no way to "pin down" what works on G. Practice, practice, practice.....
eWhisper
6:16 pm on Apr 24, 2004 (gmt 0)
I regularly track CTR, total clicks, and conversions by time of day, day of the week, and month of the year.
Historical data can help in determining bid prices, placement, when to run specials, or when to take a vacation as that time of the year just doesn't convert.
