Forum Moderators: martinibuster
I'm trying to figure out if there is much of an advantage to going with the Javascript. It looks like you can change fonts, but I'm not sure what else you can do. Then again, I know very little about Javascript.
If anyone is using Javascript implementation or can think of a good use for it, please share.
The ads are served in an HTML Iframe, but apparently Google will allow certain publishers to use Javascript instead, which could allow more customized formatting.
The javascript that we all include in our HTML pages output an HTML Iframe by something along the lines of:
document.write("<iframe ....");
So we're all already using javascript to show our ads.
Maybe Google offered you some more variables that will change the display of the ads.
Another bonus for this method would be that such way generated ads could slip through ad blocking software.
It would be great to those pages that are valid XHTML 1.0/1.1 and being served as
Content-Type: application/xhtml+xml
For now I think we're lucky that the majority of users don't use ad blocking software. But as soon as it's included in browsers we'll be in trouble!
firefox's ad blocking plugin just blocks that external file
BTW, it would be relatively trivial to just include javascript on the web page that can detect if the ads were loaded or not and redirect the visitor to a "DISABLE YOUR AD BLOCKING TO USE THIS SITE" sort of thing.
I think we, as publishers, should start deploying such tactics before our ad revenues are blocked 100%, but it would take most publishers doing it before people would take a hint that their banner blocking days were over.
You technical people always forget that majority people in the world don't even know what javascript is, let alone adblock. For every 10 people disabling javascript or adblock, there are millions of other people who don't even care to find any way to block the ads. They just don't know how to block ads unless it's a feature that's installed in default.