Forum Moderators: martinibuster
I guess my astonishment got the best of me and I didn't know how to respond, or maybe it was the courteous Texan in me that kept me from screaming out "are you insane, man?" Either way, I let the guy continue with his pitch. Now that I'm off the phone and I've had a chance to gather my wits, I can think of a few things that I should have said, like the fact that according to GOOG's last earnings report, they are receiving 46% of their revenue from content-based advertising. Or I could have stated how Google has done more to stem click-fraud then any of their competitors.
Just wondering what would you have said?
Just wondering what would you have said?
First off, I hate telemarketer's, especially those that start with what I would consider a bold face lie and go south from there. You might even consider sending the information to Google if some fly-by-night company is out there slandering them to scare publishers into using their program and let the swat team of Google lawyers do what they do best.
Second, and I really do this one all the time:
I would tell them to put their money where there mouth is. Tell them your traffic and earnings, that you only want on topic contextual ads in your niche market, not run of the mill garbage people don't click on. Can they deliver the ads and compete with what you're currently making?
Most of them tell me they simply can't deliver that and we end the call abruptly.
Can they deliver the ads and compete with what you're currently making?Most of them tell me they simply can't deliver that and we end the call abruptly.
I've done this, but I usually string them along a little bit so that I can get a better picture of what they are selling. I can easily say this was the most-worthless 45 minute conversation I've had in months, I should have just hung up.
I'd have asked how Google will make their money from Adwords if Adsense gets disconnected.
Possibly the same way they did before Adsense was connected. Through the paid search engine results.
But what would I have said...probably something unintelligible while I grumbled and hung up the phone after I realized the guy wasted precious seconds of my day with his FUD-based hard sell sales pitch.
If he has to call you to get you to just learn about and consider his company, he's already got his work cut out for him.
How many people here got a call from Google to tell you about their Adsense program?
Most people heard about it because the news that Adsense paid (and well) spread like wildfire thoughout the webmaster community.
PS: Just take a look at their historical stock performance.
I just got off the phone with a guy trying to get me to switch out my AdSense ads for his advertising program. He started out the conversation with me by asking if I was aware that AdSense was going to be discontinued within the next 2-3 years due to uncontrolable click-fraud and Google's greed making them want to keep all the AdWords money for themselves. He said this wasn't a guess, he had information....
Google has the best chances to controll click froud.
Who can best controll the user from search engine to page with ads?
Who has the most toolbars around, giving extra chances to detect click froud?
From all ad programs, Google has the most information to detect click froud.
Uh, I did.
My secretary put them off the first couple times. Then I simply didn't return their calls for 2 months. I finally got bored one day and tried it on a couple pages. Nearly a year later we're still doing them even though they dumped our pages from their search engine recently. Moral is: whatever it is, don't knock it 'till you try it. Will we TRY and COMPARE Y! or someone elses similar program in the future as soon as it becomes available? You bet!
What is really wondering me is how, after being kicked from the Google search results, I can't go off the Googletrap and still have Adsense ads in my sites. I feel certainly stupid.
What is really wondering me is how, after being kicked from the Google search results, I can't go off the Googletrap and still have AdSense ads in my sites. I feel certainly stupid.
As a business, the bottom line should be what is the most profitable for you after all things (including time & effort, late payments, shady reporting, etc.) are consider. I currently have someone trying to get me to display his ads, and he guarantees that I'll make more money with his company than with AdSense, but his company is also associated with spyware. In this case, even if his advertising product did pay more than AdSense, I would still stick with AdSense just because I trust them more.
I guess the question I ask myself is, am I making a mistake by even talking to these people in the first place? I mean, I don't want to get isolated in my little office, unaware of other things that are going on in the industry. Do I shut down the sales pitch immediately, or do I play dumb and let them go on. hoping to glean some useful information during the course of the conversation?
I mean, I don't want to get isolated in my little office, unaware of other things that are going on in the industry. Do I shut down the sales pitch immediately, or do I play dumb and let them go on. hoping to glean some useful information during the course of the conversation?
almost all info from a salesman is highly biased... using forums such as WW can keep you abreast of the industry from much less biased voices.
i always shut down sales pitches immediately. if anything is of interest, i ask for their web address and i can research it myself (which includes corroborating the info elsewhere). you can also ask them to mail you the info... that way you can investigate the offer on your own time, at your own pace.