Forum Moderators: martinibuster
I am now much more mindful of the tradeoffs. If I devote space to Adsense, that is less space for Amazon.
Before, I would put Adsense ads, sometimes multiple ads, on most pages and just forget about it. No more. Now, I evaluate Adsense on a page-by-page basis. If the Adsense space doesn't earn as much as the Amazon alternative, I pull all Adsense ads, or perhaps just leave up the small-footprint AdLinks unit.
Actually, I am now trending toward the view that Adsense has to earn significantly more than the affiliate alternatives or out they go. Why? My affiliate ads are generally attractive, are always on target, and enhance the visitor experience. By contrast, too often the Adsense ads are off-target, sometimes to the point of being annoyingly or stupidly so. (I particularly hate how often and how badly the AdLinks category titles misrepresent the actual ad content on the follow-up pages.)
For now, I am leaving Adsense up where they potentially provide useful information otherwise not found in the content section of my pages, irrespective of how well they perform revenue-wise. If they enhance the visitor experience, they stay. Otherwise, they go.
In the end, though, I might just decide to pull Adsense everywhere, or at least on one site where they are not working very well. At some point, it's just not worth it.