Personalized or non-personalized ads

Anuncios Adsense

[LucasPerez]

I'm realizing that when I had non-personalized ads on my sites, they were more contextual, and the RPM-CPC was higher.

Since I put personalized ads, the RPM-CPC went down.

My question is, I do it well?

What do you think?

Personalized or non-personalized ads?

(Excuse my English I'm not very good at writing)

[eeek]

You answered your own question: personalized ads don't do as well.

[not2easy]

As an ad viewer I despised personalized ads, showing me the same thing I had searched for or visited recently. For some markets they can pay more, but your visitors let you know through lower CPC with personalized ads, that it is not motivating them.

[LucasPerez]

@eeek, thanks it's true, but I'm obedient and Adsense says that personalized ads are better... and I listen.

@not2easy, thank you, you are absolutely right, it is already difficult for me to see personalized ads personally